How to be an overnight success

Hatzistefanis, Maria2018

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Summary

When the skincare company Rodial launched its cult 'snake' serum, the press quickly called the business an 'overnight success'. However, the author sets out to demonstrate in this very accessible book that its success stemmed from sheer hard work, hard graft and a lot of patience. Fashion-loving Maria set out with a dream to build a beauty business and - despite not excelling at school, and being fired from her first job - she has achieved it. She did it by dreaming big, working hard, surrounding herself with the best, taking risks, creating buzz and building her own personal brand, which is now a favourite with high-profile models and media personalities including Poppy Delevingne, Daisy Lowe and Kylie Jenner. Crucially, she believes anyone can do this and her book, brimming with good sense, great advice, tips and secrets - all presented in an easy, friendly style - shows how.