The golden age of advertising - the 60s
2005
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With the consumerist euphoria of the fifties still going strong and the race to the moon at its height, the mood of advertising in the sixties was cheerful, optimistic, and at times, revolutionary. The decade's ads touted perceived progress while striving to reinforce good old American values.
Main title:
The golden age of advertising - the 60s / edited by Jim Heimann ; with an introduction by Willy Wilkerson.
Author:
Edition:
[25th anniversary] ed.
Imprint:
Köln ; London : Taschen, c2005.
Collation:
351 p. : ill. (chiefly col.) ; 23 cm.
Notes:
Includes index.Introduction in English, French, German and Spanish.
ISBN:
9783822848012 (hbk)
Dewey class:
659.10973741.67097309046659.1097309046
Local class:
741.670973090
Language:
EnglishFrenchGermanSpanish
Subject:
BRN:
129521
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