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Essentials of statistics in marketing

Greensted, C. S.1978
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Main title:
Essentials of statistics in marketing / C.S. Greensted, A.K.S. Jardine, J.D. Macfarlane.
Author:
Greensted, C. S.Jardine, A. K. S. (Andrew Kennedy Skilling)Macfarlane, John D.Institute of MarketingCommunication Advertising and Marketing Education Foundation
Edition:
2nd ed.
Imprint:
London : Heinemann [for] the Institute of Marketing and the CAM Foundation, 1978.
Collation:
xi,257p. : ill. ; 24cm.
Notes:
With answers.Previous ed.: 1974.Bibliography: p.243-245. _ Includes index.
ISBN:
9780434908875 (pbk)
Dewey class:
519.5024658519.5024658
Language:
English
Subject:
Marketing -- Statistical methods
BRN:
136117
Bookmark link:
https://buckinghamshire.spydus.co.uk/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=136117

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