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Conflicting accounts : how corporate greed and mismanagement led to the crash of Saatchi & Saatchi, the world's largest advertising company

Goldman, Kevin1997
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The story of the decline and crash of Saatchi & Saatchi is a universal tale of corporate greed and ineffective management. It is also the story of an ugly, publicly fought civil war in an industry that knows the price paid for an image run amok.

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