Marks of excellence : the function and variety of trademarks
Mollerup, Per1997
Books
The core of the book is a full classification of all the trade marks covering pictures, names and abbreviations. The author analyses and describes the history of trademarks and shows how they have transcended barriers of language and time.
Main title:
Marks of excellence : the function and variety of trademarks / Per Mollerup.
Author:
Imprint:
London : Phaidon, 1997.
Collation:
240p. : ill. (some col.), facsims. (some col.) ; 30 cm.
Notes:
Includes bibliographical references (p. 231-233) and index.
ISBN:
9780714834481 (hbk)
Dewey class:
929.95929.95602.75
Local class:
741.67
Language:
English
Subject:
BRN:
1556507
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