Nudge : improving decisions about health, wealth and happiness
Thaler, Richard H., 1945-2009
Books, Manuscripts
Every day we make decisions, and we don't always choose well. The authors of this book believe that the reason for this is that we are all susceptible to cognitive biases and blunders that make us prone to error. But they demonstrate how we can use our human fallability and the way we think to our advantage.
Nudge : improving decisions about health, wealth and happiness / Richard H. Thaler and Cass R. Sunstein.
New international ed.
London : Penguin, 2009.
x, 305 p. : ill., maps ; 20 cm.
Previous ed.: New Haven, Conn.: Yale University Press, 2008.Includes bibliographical references and index.
9780141040011 (pbk)
English
Nudge [electronic resource] : improving decisions about health, wealth and happiness
2068144