Newgames : strategic competition in the PC revolution
Steffens, John1994
Books
Provides an analysis of how the personal computer industry came into being, and how strategic competition evolved from its early days. This book presents lessons for executives beyond the boundaries of the computer industry, and is useful to managers and students interested in industries facing newgame environments.
Main title:
Newgames : strategic competition in the PC revolution / by John Steffens.
Author:
Imprint:
Oxford ; New York : Pergamon Press, 1994.
Collation:
xxix,489p. : ill. ; 26cm.
Series title:
Notes:
Includes bibliographical references (p.475-478) and index.
ISBN:
9780080407913
Language:
English
Subject:
BRN:
27091
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