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Hearing the voice of the market : competitive advantage through creative use of market information

Barabba, Vincent P.UUUU
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Main title:
Hearing the voice of the market : competitive advantage through creative use of market information / Vincent P Barabba and Gerald Zaltman.
Author:
Barabba, Vincent P.Zaltman, Gerald
Imprint:
Harvard Business School Press, 1991.
ISBN:
0875842410
Language:
English
Subject:
Market research
BRN:
987390
Bookmark link:
https://buckinghamshire.spydus.co.uk/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=987390

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Remove Hearing the voice of the market : competitive advantage through creative use of market information from your current listSave Hearing the voice of the market : competitive advantage through creative use of market information to your current list

Total copies: 1

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