Skip to main content
Thumbnail for Crossing the chasm : marketing and selling high-tech products to mainstream customers

Crossing the chasm : marketing and selling high-tech products to mainstream customers

Moore, Geoffrey A.1998
Books, Manuscripts

Find it!
Remove Crossing the chasm : marketing and selling high-tech products to mainstream customers from your current listSave Crossing the chasm : marketing and selling high-tech products to mainstream customers to your current list

Total copies: 1

Availability by location
Place reservation for Crossing the chasm : marketing and selling high-tech products to mainstream customers
Main title:
Crossing the chasm : marketing and selling high-tech products to mainstream customers / Geoffrey A. Moore ; with a foreword by Regis McKenna.
Author:
Moore, Geoffrey A.
Imprint:
New York : HarperBusiness, 1995.
Collation:
xv, 223p. ; 21 cm.
Notes:
Originally published: 1991.Includes index.
ISBN:
9780887307171 (pbk)
Language:
English
Subject:
Selling -- TechnologyTechnology -- MarketingHigh technology industriesBusiness and Management
BRN:
141607
Bookmark link:
https://buckinghamshrire.spydus.co.uk/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=141607

Find it!
Remove Crossing the chasm : marketing and selling high-tech products to mainstream customers from your current listSave Crossing the chasm : marketing and selling high-tech products to mainstream customers to your current list

Total copies: 1

Availability by location
Place reservation for Crossing the chasm : marketing and selling high-tech products to mainstream customers
View my active saved list
0 items in my active saved list